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Parents' devotion to Chloe

PUBLISHED: 15:26 17 July 2008 | UPDATED: 11:25 03 July 2010

Theirs is a family album brimming with pictures of a bright little girl full of fun and future hope. But Chloe Loveday's parents Sue and Eddie cannot look beyond tomorrow and know they will never add wedding or graduation pictures to complete the record of her life.

Theirs is a family album brimming with pictures of a bright little girl full of fun and future hope. But Chloe Loveday's parents Sue and Eddie cannot look beyond tomorrow and know they will never add wedding or graduation pictures to complete the record of her life.

For at five years old Chloe was suddenly and inexplicably struck down by severe epilepsy - a disease which has irreversibly damaged her brain and consigned her to a life of specialist care.

The pain of watching their perfect daughter, now aged 11, regress to a toddler, has taken an emotional toll on the family who live in Old Buckenham near Norwich, their lives revolving around Chloe who needs to be watched over at all times.

She attends two specialist schools and receives monthly respite care at Quidenham Children's Hospice which relies on donations - a fact that so shocked friend and business associate Carol Burman of Bradwell that she pledged to do something about it.

Inspired by Eddie's own fundraising efforts climbing Ben Nevis with his colleagues at Anglian Water she has set about organising a quiz night at Great Yarmouth Stadium to raise money for Quidenham and has been astounded by the positive response from the Yarmouth business community.

Carol is using her business contacts through her work as a sales representative with Yarmouth-based Paperclip to line up raffle prizes for a quiz night at Yarmouth Stadium which she hopes will raise at least £1000 for EACH (East Anglia Children's Hospices)

“I just felt really strongly that I wanted to help,” she said. “Eddie and Sue are so nice and friendly and it just seemed so unfair and so cruel that this could happen to a child. I felt awful that poor Chloe cannot get any better and I wanted to raise money to help her and other children too.

“It's really opened my eyes that hospices like Quidenham rely on charitable donations.”

She described her visit to the hospice as “uplifting and humbling”. It is so serene with a lovely garden with musical pads and a special swing for wheelchairs. It's a beautiful and I just felt it was a worthwhile cause.”

She met Chloe and her family through her Paperclip role becoming good friends, but sharing everyone's sorrow at Chloe's decline.

Chloe's generalised and drug-resistant epilepsy began with “drop attacks” when she was five and would crash to the floor, sometimes breaking her nose or knocking out teeth.

She then began having “absences” which are difficult to diagnose where she seemed to stare into space. At first her mother accepted the doctor's “attention seeking” diagnosis and she went eight months without an episode but now she has seizures every day and needs rescue drugs to bring her back. Mrs Loveday described it as watching her daughter die a slow death. “She is slowly being taken away from us. All we have is our memories of what she used to be like. Looking back at pictures is heartbreaking.”

Successful saleswoman Carol Burman is selling her socks off like never before - and has never believed so passionately in her pitch.

The 45-year-old has customers queuing up to donate a range of prizes including digital cameras, champagne, Saks hair vouchers, meals out, attraction vouchers, cuddly toys and much more.

Leading the way is Great Yarmouth Stadium manager Simon Franklin who has donated the whole of the raceview restaurant for the quiz night next Friday and laid on a buffet, with Blofield-based Snellings setting up a visual score system.

Carol is hoping for a sell-out of teams for the venture which will see businesses pitching their quiz team talents against each other and raising money for a good cause.

Paperclip owner Nick Plant has donated the quiz prizes and pledged his support for Carol.

She added she hoped it would be a fun Friday night and a golden opportunity to network and team build. The quiz master on the night will be Peter Mason from England and Co.

Teams of four to six people can still register to take part. The cost is £10 per head - divided between the buffet and charity, and includes waitress service.

The evening starts at 7pm and there will be a short introduction from Paperclip general manager Neil Brown and EACH community fundraiser David Went. Prizes will be awarded at around 10.15pm ahead of a 11pm finish.

To enter a team or donate a raffle prize call Carol on 01493 604214. Donations can be made at http://justgiving.com/paperclip

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