A woman has died after a medical emergency at Great Yarmouth beach.

Emergency services were called to the beach shortly after 5.30pm on Tuesday and an air ambulance was seen landing on the beach.

An ambulance, a rapid response vehicle, an ambulance officer vehicle and a Norfolk Accident Rescue Service vehicle also attended the scene.

Despite the best efforts of medical crews, an adult female was pronounced dead at the scene.

Norfolk Constabulary has informed the woman's next of kin.