Travel down memory lane with photos from our archives of Great Yarmouth Pleasure Beach through the decades.

The amusement park has been open since 1909, with the most popular ride being a wooden rollercoaster built in 1932.

The tourist site continues to attract tens of thousands of visitors each year, with 24 large rides at the park, alongside children's entertainment, amusement arcades, sweet shops and ice cream stands.

Great Yarmouth Mercury: The helter skelter at Great Yarmouth Pleasure Beach in 1966 The helter skelter at Great Yarmouth Pleasure Beach in 1966 (Image: Newsquest Archive)

Great Yarmouth Mercury: Kai Patel from the Health and Safety Executive inspecting the rides at the Great Yarmouth Pleasure Beach in March 2007Kai Patel from the Health and Safety Executive inspecting the rides at the Great Yarmouth Pleasure Beach in March 2007 (Image: James Bass)

Great Yarmouth Mercury: The entrance to Great Yarmouth's Pleasure Beach in March 1964The entrance to Great Yarmouth's Pleasure Beach in March 1964 (Image: Newsquest Archive)


Great Yarmouth Mercury: Great Yarmouth Pleasure Beach on the seafront in June 2010 Great Yarmouth Pleasure Beach on the seafront in June 2010 (Image: Newsquest Archive)

Great Yarmouth Mercury: Youngsters enjoying the rides at the opening of the Pleasure Beach and Joyland theme park in May 1980 Youngsters enjoying the rides at the opening of the Pleasure Beach and Joyland theme park in May 1980 (Image: Newsquest Archive)

Great Yarmouth Mercury: Mayor Mr Ronald Webb at the opening of the Pleasure Beach at Great Yarmouth in May 1980Mayor Mr Ronald Webb at the opening of the Pleasure Beach at Great Yarmouth in May 1980 (Image: Newsquest Archive)
Great Yarmouth Mercury: Director Jamie Jones ready to welcome the public back to the Pleasure Beach at Great Yarmouth, April 2021 Director Jamie Jones ready to welcome the public back to the Pleasure Beach at Great Yarmouth, April 2021 (Image: Denise Bradley)

Great Yarmouth Mercury: Youngsters enjoying the jet rides at the opening of the Pleasure Beach in May 1980 Youngsters enjoying the jet rides at the opening of the Pleasure Beach in May 1980 (Image: Newsquest Archive)

Great Yarmouth Mercury: Good weather continues through the Easter break as kids enjoy the rides at Pleasure Beach in April 2007Good weather continues through the Easter break as kids enjoy the rides at Pleasure Beach in April 2007 (Image: James Bass)

Great Yarmouth Mercury: Workmen building the latest attraction at Great Yarmouth's Pleasure Beach in April 1990Workmen building the latest attraction at Great Yarmouth's Pleasure Beach in April 1990 (Image: Newsquest Archive)

Great Yarmouth Mercury: Teens having fun at Great Yarmouth Pleasure Beach in April 2000 Teens having fun at Great Yarmouth Pleasure Beach in April 2000 (Image: Newsquest Archive)

Great Yarmouth Mercury: The scenic railway roller coaster at Great Yarmouth Pleasure Beach in July 1950 The scenic railway roller coaster at Great Yarmouth Pleasure Beach in July 1950 (Image: Newsquest Archive)

Great Yarmouth Mercury: Visitors riding the Sky Drop over the Easter break in April 2007 Visitors riding the Sky Drop over the Easter break in April 2007 (Image: James Bass)

Great Yarmouth Mercury: The Yarmouth Pleasure Beach roller coaster, July 1974The Yarmouth Pleasure Beach roller coaster, July 1974 (Image: Newsquest Archive)

New events, such as Coaster Cabana and Fairground Frights, have proven popular and won awards.

The theme park recently revealed its newest ride, a 32-seater Ghost Ship wheel currently being assembled at the park after being shipped from Italy.

The ride will replace the Pirate Ship which launched in 2001 and became a staple in the park over 23 years.