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Boots defends 'no points' practice

PUBLISHED: 14:11 03 July 2008 | UPDATED: 11:20 03 July 2010

High street giant Boots has defended its practice of not offering Advantage Card points on powdered baby milk as part of its remit to promote healthy lifestyles.

High street giant Boots has defended its practice of not offering Advantage Card points on powdered baby milk as part of its remit to promote healthy lifestyles.

Gorleston Godmother Paula Jackman said she was disgusted to find out she could not earn points on tubs of formula she was buying for her four month old Godson Kyle.

Although she breastfed her two children aged 19 and four she said it was discriminatory against mothers who either couldn't or chose not to.

But Boots spokesman Kate Talbot said parents could still gain points on many baby products and that Boots was keen to promote the benefits of breast feeding to babies under six months old. She added: “That does not mean that we do not sell it because it is every woman's right to choose but for that reason we do not give Advantage Card points on infant formula. All the products are available from Boots but where we can we try to promote the healthy way to live. It's fairly reasonable. A lot of other stores have similar policies.”

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