A CAMPAIGN to market Hemsby on a national and global level has taken a further step forward with the launch of a customer feedback scheme.Visitors to the seaside resort can pick up postcards from cafes, food stalls and attractions bearing a number they can text to offer their opinion on the standard of service they received during their visit.

A CAMPAIGN to market Hemsby on a national and global level has taken a further step forward with the launch of a customer feedback scheme.

Visitors to the seaside resort can pick up postcards from cafes, food stalls and attractions bearing a number they can text to offer their opinion on the standard of service they received during their visit. Twenty businesses are participating in the scheme.

The scheme is part of a marketing campaign being orchestrated by PR guru Simon Middleton to promote the village on a wider level after he was called by Hemsby traders concerned that holidaymakers were no longer coming to the village following the closure of its Pontins holiday centre.

A logo has been designed featuring a Viking with the slogan “Hemsby and Newport, 1,200 years of seaside fun” and a Scandinavian Festival is being planned for next year.

Mr Middleton said: “I think it shows courage and determination for small businesses like the traders in Hemsby to put their reputations on the line with an instant feedback scheme like this. And it's a win-win for everyone. Praise will boost the traders' morale and encourage them to stay focused. Any criticism can always be learned-from and improvements made.”