Search

Spotlight turns to Yarmouth town centre

PUBLISHED: 19:18 04 February 2010 | UPDATED: 16:33 30 June 2010

A framework aimed at steering Great Yarmouth's town centre towards a brighter future, creating jobs and investment is being drawn up as the resort's retail heart takes its turn in the regeneration spotlight.

A framework aimed at steering Great Yarmouth's town centre towards a brighter future, creating jobs and investment is being drawn up as the resort's retail heart takes its turn in the regeneration spotlight.

Regeneration chiefs fresh from success with the seafront and St Georges Park which have benefited from multi-million revamps are hoping they can do something similar for the town's commercial heart - with local vigour making up for an expected lack of grant funding.

Tim Howard, head of regeneration at Great Yarmouth Borough Council, said: “We have had a real good crack at the seafront, we have 1st East pulling the riverside sites along and South Denes is being driven by the outer harbour. What we have got left is the core of the town that is its retail centre and that we think warrants some specific attention of its own.

“What we are trying to do is to develop a strategy for future town centre development. Town centre retail is under a lot of pressure. What we need is a specific retail-focussed framework that will give us a sense of direction and help us preserve and enhance the retail offer.”

Graham Plant, portfolio holder for tourism and regeneration, said it was all about putting out the welcome mat to new businesses and making it straightforward for them to come to Yarmouth by removing hurdles around planning or flooding.

He said the study, likely to be taken on by outside consultants, would also throw up issues around floor space and parking.

Tourism spend in the town had increased by £20m to £270m in the last year, proving the case for regeneration, he said.

Although in the current economic climate there could be little expectation of the kind of multi-million pound sums that had been granted for other projects, the borough needed to look at problems that were barriers to wealth and find solutions.

He added a retail study was being carried out and that issues like infrastructure and car parking, and the first impression created by Vauxhall Station and bridge were priorities.

“We need to be realistic because there is not going to be the same kind of public funding available. We need to put forward plans that will attract the private sector and put the welcome mat out,” he said.

Other News

43 minutes ago

Profits at ladies clothing retailer Bonmarche have tanked by nearly a half in the first six months of 2018.

The continuing uncertainly over life outside the European Union led to the birth of a “living document” assessing its potential impact in Norfolk’s biggest Brexit stronghold.

10:23

A parish council is considering adding more beach huts to a scenic cliff-top spot as it looks to new ways to make ends meet.

Hundreds of villages in the region are at risk of becoming “fossilised” and trapped in a cycle of decline due to failures in planning policy, a report has found.

Most Read

Yesterday, 12:33

A road rage incident in Great Yarmouth saw a man leave his car and try and get into another driver’s car when it was stopped at traffic lights.

Read more
Yesterday, 15:17

A woman who was wanted by police on recall to prison has been found in Great Yarmouth.

Read more
Norfolk Police

A woman thought she was going to die as her ex-partner stamped on her head twice and broke her nose, a court heard.

Read more
Norwich Crown Court
Yesterday, 17:24

Emergency services were called to Great Yarmouth town centre after a disused lamp post caught fire on Monday afternoon.

Read more
Rescue Service
Yesterday, 11:02

The most prestigious annual celebration of business excellence in the Great Yarmouth borough, the Spirit of Enterprise Awards, will culminate this Friday in a glittering trophy presentation ceremony.

Read more

Local Weather

Sunshine and Showers

Sunshine and Showers

max temp: 6°C

min temp: 5°C

Show Job Lists

Digital Edition

cover

Enjoy the Great
Yarmouth Mercury

e-edition today

Subscribe

Newsletter Sign Up

Great Yarmouth Mercury weekly newsletter
Sign up to receive our regular email newsletter

Our Privacy Policy