T4 on the Beach snubs Yarmouth

GREAT Yarmouth has lost its battle to get T4 on the Beach staged in the resort after organisers confirmed the event will be held in Weston-Super-Mare. It follows months of online campaigning which called for organisers to rethink the venue for the massive pop event, launched in Yarmouth in 2003.

GREAT Yarmouth has lost its battle to get T4 on the Beach staged in the resort after organisers confirmed the event will be held in Weston-Super-Mare.

It follows months of online campaigning which called for organisers to rethink the venue for the massive pop event, launched in Yarmouth in 2003.

Pop Beach was held in Yarmouth for two years before being moved to Weston-Super-Mare in 2005 where it was re-branded T4 on the Beach.

Alan Carr, head of tourism at the borough council, today said he was disappointed with the decision and had been in regular contact with bosses at Channel 4. It is understood organisers had suggested carrying out a site visit in the town, although this never materialised.


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“We will keep in contact with organisers and try again for next year,” said Mr Carr.

The T4 wars began in April last year when Thetford man James Stubbins launched a campaign on social networking site Facebook calling for the event to return to Yarmouth's golden sands.

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This sparked a rival online petition in Weston-Super-Mare, launched by the Weston & Somerset Mercury, encouraging local support for the massive pop event which last year boasted acts like Duffy, The Ting Tings, McFly, Kelly Rowland and Scouting for Girls.

Mr Stubbins said he was deeply unhappy with the decision adding “we will all just have to keep supporting the bid to get it back next year”.

A spokesman for Channel 4 this week confirmed Weston-Super-Mare had scooped the venue but would not comment on reasons why Yarmouth had not been chosen.

No further details, including the performers, have been decided at this time and further announcements are expected to be made later in the year.

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